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Why Is a Website a Good Investment for a Small Business?

Lets first discuss what a good investment is, a good investment would be something that brings you a good return on investment(ROI) with as minimal risk as possible. Risk does exist as the Web design and Development industry is expanding very rapidly across the globe and especially in South Africa. Many companies take advantage of the expert power involved and produce a relatively decent looking website that doesn’t produce any results, their clients don’t understand why and think websites and so called ‘SEO’ doesn’t help them drive business to their company. With the right team behind your website, your website will be one of the main drivers of business to your company.

Traditional methods combined with a very unique business idea with little competitors in that industry with high commercial value does have a chance of growing and have word of mouth spread very quickly, but for companies that compete in industries where their competitors are usually larger than them and competition is fierce then your accessible market is much smaller and therefore an online business with modified SEO opens up the market and becomes a major part of driving business.

Traditional advertising methods are good when your product is relatively well known and you are aiming at capturing a majority of the market, smaller companies may be able to get one advert in a magazine or get one billboard up for a little while but most marketing campaigns don’t compose of just of one or two mediums, a whole range of mediums that are strategically placed is what is going to be effective and that’s not an option for small companies.

The best and most cost effective way of increasing your small company’s visibility is through a website combined with a good online marketing campaign. Being a small company if you do not have a website and are not doing any traditional advertising than your visibility is probably close to zero compared to the market available. Analytical tools are available and can be used to keep track of visitors and new visitors and can show specifics such as visitors from regions and so forth which makes measuring the impact of your online marketing campaign extremely simple for a small company.

A website is also the easiest way to give your potential customers all the information they need to use your company and a full description of your services and gives a feel of your company and what you represent, it also makes your company look very professional and larger than it is even though you may be running your company from home as single entrepreneur.

Most people nowadays will do most if not all their searching especially in the young adult generation and lower online and if your company does not appear in the search engines than your company will never get that business.

Websites are not 100% guaranteed but having a website certainly does impact your business directly.

How To Start Your Online Home Business Without Going Into Debt

Debt is something that we all want to avoid, and doing so while starting a home based business is no exception. You can start up your online home based business without any debt at all….I know it can be done because I have done it myself.

Now, how do you get started when you have no extra cash lying around but maybe $20? The answer is very simple, you hire yourself to do the work.

If you start an online business that needs a writer, well, you become the writer, you learn how to develop your own website, you do your advertising and promoting yourself. You are the creative process, you are the researcher. All the necessary information is readily available. All you have to do is go to a search engine and search for “how to…” do whatever it is you need to learn how to do.

Let’s compare Internet Marketing with Real Estate investing. They are both very profitable, both take a lot of your time, but where one requires a huge financial investment, often requiring a mortgage and a large amount of cash, the other requires only a few dollars here and there and some sweat on your part.

You can be as successful in your Internet home based business as you can in Real Estate, maybe even more so with the market the way it is these days.

You start off simply, nothing difficult. You can start off making some money by doing some freelance work for others. If you are learning how to make websites and writing articles for yourself, then why not use your new found skills and create websites and write articles for other Internet Marketers.

You will find that your cash flow will increase, then you can start outsourcing your work, enabling you to put more focus on your business and watch it grow.

Set up a budget that will allow yourself to use half your income to put back toward the growth of your business. You will then watch the fruits of your labor grow every month. You will be so proud of yourself that not only do you have a successful home based business, but you did it without taking out a loan.

You really can start your own home based Internet Marketing business with $20 or less, build a successful business, all without that ugly demon we call debt.

How to Find Good Investment Property

The topic that will be explained in this article is the way to find good investment property. Owning rental real estate seems to be more and more popular as investor tire of the swoops and swoons of the stock market. As for our information, not everyone has what it takes to be a landlord. But those who do may find out that rental will be a good way to build wealth. After we have decided to buy rental property, our real work begins. To find a profitable rental property usually takes a long time, connections and plenty of research.

To find good investment property, we need to know our time horizon. As it is the same as any other investment, we must have a plan or idea on the period we want to own a rental property before we buy it.

The longer the period we plan to own the property, the more we’ll probably need to invest in maintenance, improvements and repairs. If we’re keeping it for 20 or 15 years, at some point, it means that we will be putting a new roof on that property. In addition, we will be putting in new appliances and doing some major repairs. If we are only planning to own a property for four or five years, by contrast, we will probably want to avoid making any major improvements unless we are confident that we can recoup the cost with a higher sale price.

There will also a greater risk that we will face within a shorter time horizon. Although our rental will almost certainly appreciate over 15 years, but it could easily lose all the value in the following next five, especially if we are buying in an overheated market. We will need a higher amount of potential annual return to make up for that risk.

As for small investors, they might prefer long-term ownership. We will have plenty of time to achieve great result in the market, and rental income can make a nice supplement to our day job. Find more rental properties, and being a landlord may become our daily job.

Lastly, we need to develop a network. Landlords that have greater experience might find their properties in a variety of ways. Some of them will hunt for foreclosures, making friends with bank employees and city hall clerks or who has information on which properties are about to be sold. Some of them run promotion in local newspapers. Meantime, others might work with real estate agents that keep their eyes peeled for possible buys. Some of the landlords might be joining a local landlord and property owner’s association to make contacts and good relationship. It is believed that when we begin to own rentals, all the other investors start coming out of the woodwork.